Strong Customer Growth: Nu Holdings expanded its customer base to nearly 123 million, adding over 4.1 million net customers in Q2 2025. This growth comes as the company enhances its engagement rates, which remain above 83%, particularly in Mexico and Colombia where penetration is at 13% and nearly 10% respectively.

Impressive Revenue and Profit: The company reported revenues of $3.7 billion in Q2 2025, an 85% annual growth rate since 2021. Net income nearly tripled over two years to reach $637 million, indicating a strong bottom-line performance and a remarkable return on equity of 28%.

Diversified Product Offering: Nu has successfully built a multiproduct ecosystem, which includes a diversified credit portfolio where secured lending grew 200% year-over-year and unsecured loans expanded by 70%. This diversification serves as a critical pillar that enhances customer loyalty and increases revenue streams.